Product

What is Halogen Presence™?

Halogen Presence™ is an AI visibility platform that tracks how ChatGPT, Google Gemini, and Claude describe and recommend your brand — and delivers a prioritized plan to improve it.

It runs the questions your buyers actually ask across all three platforms on a recurring schedule, measures whether you or your competitors appear in the answers, and turns the gaps into specific, ranked actions.

What Halogen Presence™ tracks

AI Visibility Score

A single score built from scheduled prompt runs across ChatGPT, Gemini, and Claude, showing how often your brand appears when buyers ask the questions that matter in your market.

Competitor Share of Voice

Track named competitors on the same prompts you track yourself, so you can see which questions they own, which you own, and where no one has claimed the answer yet.

Citation Source Analysis

See which websites, publications, and directories AI platforms draw on when they mention your brand — and which high-authority sources are not citing you yet.

Sentiment Analysis

Understand how AI platforms characterize your brand across dimensions like user experience, reliability, and support, with the exact language they use.

Site Health Audit

Your website scored across 8 AI-readiness categories — schema markup, content quality, AI-citable structure, and more — each with a rubric explaining the score.

Prioritized Action Plans

Monthly recommendations ranked by impact: which content to publish, which citation sources to pursue, and which competitor narratives to counter.

How it works

Step 1

Tell us what matters

Give us your brand, your competitors, and the buyer prompts you care about — questions like "best AEO platform for marketing agencies" or "top CRM for early-stage SaaS."

Step 2

We run the prompts

Halogen Presence™ runs those prompts across ChatGPT, Claude, and Gemini on a recurring schedule, recording where you appear, where competitors appear, and where the answer names no one. That history builds your visibility score.

Step 3

You get a plan

You receive a prioritized action plan: content to publish, citation sources to target, and specific gaps to close — in plain language your content, PR, or web team can execute.

Who uses Halogen Presence™

Fractional CMOs

Audit a client’s AI presence on day one, benchmark against competitors, and hand teams a clear roadmap — without needing an in-house analyst to run it.

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Marketing Agencies

Client-ready visibility reports and citation analysis that demonstrate the impact of content and PR work in an AI-first search environment.

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Small Business Owners

Know what AI tells your customers about your business, and get a short, prioritized list of fixes each month instead of an SEO research project.

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Plans

Audit — $99 one-time

A full AI visibility report for your brand: visibility score, citation source mapping, and sentiment analysis. Credited toward a subscription if you upgrade within 30 days.

Authority — from $239/mo

Ongoing tracking of 100 prompts and 3 competitors across ChatGPT, Gemini, and Claude, with monthly reports and a monthly site audit and action plan.

Prominence — from $399/mo

Expanded coverage: 200 prompts, 5 competitors, and 4 monthly site audits and action plans for teams working across a broader footprint.

Common questions

What is Halogen Presence™?

Halogen Presence™ is an AI visibility platform built by Halogen AI. It monitors how AI platforms — ChatGPT, Google Gemini, and Claude — describe and recommend your brand when buyers ask questions in your category, then delivers prioritized recommendations to improve how often and how favorably you appear.

Which AI platforms does Halogen Presence™ track?

Halogen Presence™ tracks ChatGPT, Google Gemini (with web search), and Claude — the three AI platforms buyers use most to research and compare products and services. Each platform is tracked independently because each has distinct citation behavior.

What data does Halogen Presence™ need from me?

Only your domain and the buyer prompts you want tracked. Halogen Presence™ does not require access to your analytics, CMS, or customer data to generate your visibility score and recommendations.

How is the AI visibility score calculated?

Your tracked prompts are run across ChatGPT, Gemini, and Claude on a recurring schedule. Each run records whether your brand appears in the answer, whether a competitor appears, or whether no brand is mentioned. Your score reflects how often you appear across prompts and platforms, tracked over time.

How is this different from an SEO tool?

SEO tools measure rankings in search engine results pages. Halogen Presence™ measures representation inside AI-generated answers, where there are no ranked positions and no clicks to count. AI platforms weigh explicit credibility signals, third-party citations, and structured content — different signals than the ones that drive Google rankings.

See what AI says about your brand

Run the free AI Visibility Check — your score and gap analysis in under two minutes. No card required.