Build Your Complete Go-to-Market Strategy
In Hours, Not Months
Choose a plan that fits your growth. All plans include instant access to our proprietary go to market (GTM) planning tools.
Want to see Halogen in action before choosing your plan?
Schedule a 15-minute demo with our teamFrequently Asked Questions
What does your product actually do?
Our platform helps you create go-to-market (GTM) strategies in a fraction of the usual time—without sacrificing quality. You get consultant-level insights in hours, not weeks.
Who is this best suited for?
Fractional CMOs and marketing agencies use it to scale strategy work across clients. Startup founders and business consultants also rely on it to quickly build clear, professional GTM plans without starting from scratch.
How is this different from hiring a consultant or using free playbooks?
Consultants are slow and expensive. Playbooks are generic and static. Our platform combines speed, structure, and flexibility so you get actionable strategies that cost less and deliver faster.
How are you different from larger platforms or agencies?
We’re lean, fast, and responsive. While bigger platforms take months to evolve, we move quickly on customer feedback and keep improving the product to fit real-world needs.
How do I know this will pay off for my business?
Most users save weeks of planning time per project. That means faster execution, more revenue opportunities, and less time stuck in “planning mode.” The subscription often pays for itself in your very first GTM plan.
Do I need to know GTM strategy frameworks to use this?
Not at all. The platform is intuitive and powered by 12 built-in GTM tools that guide you through every step. Even without prior experience, you’ll produce strategies that look like they came from a seasoned strategist.
How customizable are the strategies?
Every plan adapts to your inputs - industry, goals, and business model so you’ll always walk away with a strategy tailored to your exact needs.
How quickly can I get started?
You can sign up and generate your first GTM plan the same day. There’s no heavy onboarding, just plug in your inputs and start creating.
Do you offer a free trial?
We don't offer a free trial, but we do have a 14-day money back guarantee. If you're not happy with your first experience, just let us know and we'll refund you, no questions asked.
What happens if I cancel?
You’ll lose access to strategies that haven’t been downloaded yet, but anything you’ve already exported is yours to keep. We recommend saving your plans before canceling.